Consulting services

Brand intelligence > Marketing strategy Strategy implementation

We work with companies on the cusp of change and bring real-world experience to build your firm’s brand, plus implement great marketing strategy.

We work directly with business owners, managing directors and CEOs. As we’re independent, we can see the company through both yours and your customers’ eyes. Untainted by internal politics and not afraid to voice unpopular views when they’re needed.

Working with us, you have a dedicated senior marketing professional with the flexibility of a consultant. That’s over 15 years marketing experience when you need it most.

You also have access to an extended team of professionals in our close-knit network of independent partners.

Far too many marketers think small and want to talk about your logo and website. That’s not us. We cut to the chase with business issues first and foremost.

Our core services include:

We work with both Australian and New Zealand firms – trans Tasman advice grounded in Aussie market reality.

 

Australian social enterprise Thankyou Group to launch in NZ

Australian social enterprise Thankyou Group to launch in NZ

Thankyou Water proved to be the cause and metaphor that young, socially engaged consumers were looking for. And now it's coming to New Zealand. Will it resonate with Kiwis the same way it has with Aus(...)
Bunnings Jack-of-all-trades; Masters master of none

Bunnings Jack-of-all-trades; Masters master of none

The demise of Woolworths' Australian hardware experiment, Masters, is not going to devastate too many customers because not too many customers ever went to Masters.(...)
The Good Beer Co. brews for a good cause

The Good Beer Co. brews for a good cause

James Grugeon, formerly part of the team that launched Powershop into Australia, has kicked off the year with the launch of a social movement around craft beer. Great Barrier Beer is the first beverag(...)
Frozen berries unsavoury crises

Frozen berries unsavoury crises

Australian business Patties Foods sells its embattled frozen berries business just as New Zealand brand Fruzio pulls its frozen berry range off shelves in its own Hepatitis A scare.(...)
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